On 21 March 1997, the eve of the Purim holiday, at approximately 13:40, a bombing occurred at the entrance to the "Apropo" coffee shop in Tel Aviv. A Palestinian suicide bomber detonated an explosive device that had been concealed inside a handbag. The blast killed three young women, all in their early 30s; one of the victims was three months pregnant at the time of her death. Forty-eight additional people were injured in the attack.
The assailant was identified as Musa Abd al-Qadir Ghanimat, from the West Bank village of Surif. He was a member of a Hamas cell led by a relative, Ibrahim Ghanimat, who was captured in 2005. This group, sometimes referred to as the "Surif squad," was linked to several other attacks against Israeli targets. According to investigative findings referenced in coverage of the case, it was believed at some point during the investigation that the bomber may not have originally intended to die in the attack, and that a timing device on the explosive device malfunctioned.
In the aftermath of the bombing, the Israeli Military Intelligence Directorate reportedly found evidence it characterized as demonstrating that Palestinian leader Yasser Arafat was encouraging and initiating militant attacks against Israeli civilians inside Israel as a means of applying pressure in negotiations with Israel.
A memorial was later placed near the site of the attack, created by artist Eliezer Weishoff. The monument depicts three roses that have been cut off, symbolizing the three women killed.
The bombing is remembered in part because of a widely circulated photograph taken during the aftermath, showing a six-month-old infant girl in a clown costume — she had survived the blast after her mother shielded her with her own body. The child in the photograph was later identified as Shani Winter. In January 2015, Winter joined the Israel Defense Forces, and was accompanied during her enlistment by the same traffic policewoman who had carried her in the original photograph.